A single source of truth
All patient, appointment, payment and team data in one place. No switching between Excel, WhatsApp and three separate apps.
Stop bouncing between Excel, WhatsApp and three separate apps. A CRM written for your clinic's workflow brings everything together in one place — from patient records to appointments, messages to reports.
The point isn't to count features; it's to clear away the clutter of tools, spreadsheets and copy-paste that slow your team down.
All patient, appointment, payment and team data in one place. No switching between Excel, WhatsApp and three separate apps.
Not a ready-made SaaS template; a data model and screens built for your clinic. Your team gets the hang of it quickly.
No monthly per-user fee that climbs as your team grows. You pay once, the source code becomes yours, and you install it wherever you want.
Telegram, WhatsApp, your accounting software, your payment provider — all connected, with no manual data entry.
You start with the core workflow and add modules as you grow. As your business changes, we're here for the changes.
Summary screens tailored to the decisions you make each week — not generic charts nobody looks at.
You start with the basics and add as you need. Every module is built around a healthcare workflow.
Treatment history, notes, files and photos; each patient's full record on one card.
Calendar-based appointments, multi-physician scheduling, automatic SMS / Telegram reminders.
Incoming messages, forms and inquiries land in the CRM; quick replies with templates, no lost inquiries.
Administrator, secretary, physician — each role sees only what it needs to. Every change is recorded as a trail.
Contracts, consent forms and invoices attached to each record. Version tracking, search and bulk download ready to go.
Daily, weekly, monthly summaries. Export everything to Excel; a live summary screen to check in the morning.
An honest comparison of three options for small and mid-sized clinics.
| Excel, off-the-shelf CRM and custom CRM. | Excel / Spreadsheets | Off-the-shelf SaaS CRM | KlinipaCustom CRM |
|---|---|---|---|
| Cost model | Looks free, its hidden cost is time | Monthly payment, rises as users grow | Subscription or one-time lifetime — your choice |
| Fit to the clinic | Manual; everyone fills it in differently | Generic template, limited customization | Designed exactly to your workflow |
| Ownership | You have the file but it's scattered | Data on the provider's servers | In the lifetime model, the source code and data are yours |
| WhatsApp / Telegram | None | Add-on, usually at extra cost | Built for you, included |
| Growth | Breaks down past a certain point | Forced to upgrade to a higher tier | Grows by adding modules |
| Roles and permissions | None; everyone sees everything | Present but limited | Full control by role + audit trail |
The same CRM, two different commercial models. Both are developed specifically for your clinic; you choose based on your needs.
Low start, hosting on us
Source code yours, no monthly fee
Real CRM projects we've built as Moserra for healthcare and inquiry management — not a demo, a working system.

We developed a health tourism CRM software that manages all processes of international patients from their first contact (WhatsApp, Instagram, web forms) to post-treatment and accommodation, offering multi-currency support and automatic task assignment.

ErdSağlık is an end-to-end operational CRM that manages the entire patient journey of a multi-regional health call center from a single screen. Going beyond a simple registration log, it establishes a seamless flow where incoming calls turn into relevant contacts, then into appointments, and finally into treatment and follow-up processes. The management panel displays the real-time status based on region, agent, and campaign, while authorization management ensures that each team can only see their own data. Thanks to its flexible structure, new regions, specialties, or call types can be added in a short time.

An enterprise CRM platform with Meta WhatsApp Business API integration, custom chat panel, template control and bulk messaging automation.
No pressure, no aggressive follow-up. A calm, predictable process — you'll know exactly what you're saying yes to.
We listen, ask clear questions and sketch out 2–3 solution paths. You can record the call if you like. Not a bot, a real person.
Single-page scope, firm price, day-by-day timeline. No hourly billing, no fluctuating estimates.
Take a week to think, compare alternatives, consult your partner. A week later we send a short message, and the rest is up to you. If we're not the right fit, we'll tell you honestly.
In the lifetime model, yes: the source code sits in your own code repository (GitHub, GitLab, etc.) from day one; even if we stop working together, the system runs independently and any developer can take it over. In the subscription model, the software runs on our infrastructure and the source code isn't yours — but your data is always yours and can be exported.
Most custom CRMs go live in 4–8 weeks. The timeline varies with the number of integrations and distinct roles. In the intro call we agree on a clear scope and a firm price.
Your choice. We can host it on our managed cloud, or install it on your own server. If needed, the data stays in your own country.
We have two models. In the lifetime model there's no monthly fee — you pay once and the source code becomes yours. In the subscription model you pay monthly; hosting, maintenance and updates are on us. We work out together which one fits you in the call.
Generic CRMs are powerful but built for B2B sales. If you run a clinic, you'd have to adapt them for months. We start from your real workflow and build only what you need.
A selection of the reviews left on Google for Moserra Software.
They are extremely good at what they do. We are both very satisfied with the collaboration.
They delivered a great and very practical product. It is very easy to use, I recommend it to everyone.
The delivered system is simple, fast, and reliable. The team communication is also very strong, I am satisfied.
The user experience was excellent. It definitely deserves five stars.
The CRM system prepared for us by Ismail Hoca works flawlessly. Thank you for the fast responses and support on every request. I confidently recommend them.
He is excellent at his job. The system he built has not caused a single issue. I definitely recommend him.
Together we figure out what's necessary and what isn't for your specialty, and give you a no-commitment quote. You can message us on WhatsApp or book a call at a time that suits you.